Insights

Google Ads insights for Irish businesses.

Practical, no-nonsense articles on paid search for professional services in Ireland. Written by a specialist.

12 May 2026

Google Ads vs Facebook Ads for Professional Services in Dublin: Which Wins?

Solicitor, accountant, financial advisor, or dentist — should you spend your marketing budget on Google or Facebook? A practical breakdown for Dublin professional services.

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5 May 2026

7 min read

How to Choose a Google Ads Agency in Dublin: 7 Questions to Ask

Not all Google Ads agencies are the same. Here's how to evaluate agencies in Dublin — the questions that separate genuine specialists from generalists taking a cut of your budget.

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21 April 2026

6 min read

Google Ads for Tradespeople in Dublin: Get More Calls, Less Waste

How Dublin plumbers, electricians, and other tradespeople can use Google Ads to win more jobs — without wasting budget on irrelevant clicks or unnecessary campaigns.

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7 April 2026

7 min read

Google Ads for Dental Clinics in Dublin: A Practical 2026 Guide

How Dublin dental clinics can use Google Ads to fill appointment books — emergency searches, cosmetic treatments, and the local targeting tactics that actually work.

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24 March 2026

8 min read

Google Ads for Financial Advisors in Ireland: CBI-Compliant Campaigns That Convert

How Irish financial advisors and IFAs can use Google Ads to attract high-quality clients — including what CBI compliance means for your ad copy and landing pages.

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10 March 2026

7 min read

Google Ads for Accountants in Dublin: What Actually Works (2026 Guide)

How Dublin accountants can use Google Ads to win high-value clients — keyword strategy, realistic budgets, and why the B2B buying cycle changes everything.

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10 January 2026

6 min read

How Much Do Google Ads Cost in Ireland? (2026 Guide)

A clear, no-fluff breakdown of Google Ads costs for Irish businesses — including average CPCs, management fees, and what budget you actually need to see results.

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1 July 2025

8 min read

Google Ads for Solicitors in Ireland: A Complete Guide (2025)

Everything Dublin solicitors need to know about running effective Google Ads campaigns — keyword strategy, budgets, compliance, and what actually drives enquiries.

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15 June 2025

5 min read

Google Ads vs SEO for Irish Businesses: Which Is Right for You?

A practical comparison of paid search and organic SEO for professional services in Ireland — when to use each, and when to use both.

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